In 2019, Omega opened a new Museum at “La Cité du Temps”, the Swatch Group/Omega campus in Biel/Bienne Switzerland. Located in a beautiful light-filled building designed by award-winning architect Shigeru Ban, Omega’s stunning new Museum is a space worthy of a brand with extraordinary stories to share. Omega’s new Museum tells the compelling story of the global watchmaker through immersive movies, compelling showcases and fun interactive experiences.

At this stage of the journey, visitors to the Museum are encouraged to launch their imaginations into orbit. With a lunar surface underfoot and a Lunar Rover parked nearby, guests can explore Omega’s fascinating space story, through videos, photos, NASA technology and the many historically significant versions of Omega’s “Moonwatch”. Flight qualified by NASA in 1965, the Speedmaster became the first watch worn on the lunar surface.

An Omega has reliably served 007 on every dangerous mission since 1995’s “GoldenEye”. As well as complementing his style, Bond’s Omega has often been called-upon to help him out of a tough spot. Of course, the life-saving functions are fictional – and certainly do not come as standard

Those wishing to delve into the details of Omega’s past, present and future, will not be disappointed. The brand’s long and distinguished history unfolds in the most appropriate way – through a 50m steel bracelet with 64 treasury windows.